Senior Marketing Executive (Beauty Product)

Senior Marketing Executive (Beauty Product)

Key Responsibilities

• Develop and execute integrated marketing campaigns that drive sales growth and strengthen brand positioning.
• Plan and implement sales promotions, product launches, and marketing programs aligned with business objectives.
• Monitor campaign performance, consumer insights, and key metrics (sales, recruitment, activation, retention) to optimize ROI.
• Lead the development of marketing materials, campaign toolkits, and communication assets in collaboration with the Creative team.
• Organize and execute marketing campaigns, community engagement initiatives, and promotional events.
• Coordinate campaign execution across cross-functional teams to ensure timely, high-impact delivery.
• Support the Sales & Marketing Manager in developing marketing strategies, campaign plans, and promotional calendars.
• Collaborate with internal teams, external vendors, and agencies to ensure consistent brand execution across all channels.
• Mentor and guide Junior Marketing Executives, fostering collaboration, growth, and high performance.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 4–6 years of marketing experience, preferably in the beauty industry (leadership experience is a plus).
• Proven experience in managing marketing campaigns, sales promotions, and events.
• Strong analytical, creative, and results-oriented mindset.
• Well-organized, responsible, and able to work in a fast-paced environment.
• Excellent communication and collaboration skills with cross-functional teams.

Tentang Perusahaan
HDI adalah sebuah Perusahaan Multinational yang berdiri sejak 1986 dengan 6 kantor perwakilan di Amerika, Singapura, Malaysia, Indonesia, Hongkong, dan Filipina.
Di Indonesia, HDI hadir sejak tahun 1993 dan memiliki lebih dari 1.000.000 Enterpriser.